Coral announces new betting deal with Sunderland AFC

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British-based betting and gambling company, Ladbrokes Coral Group plc (LCL.L) has announced it has entered into a new betting partnership with English professional football club Sunderland A.F.C.

Bookmaker, Coral, the UK’s fastest growing multi-channel betting and gaming brand, will be providing Sunderland A.F.C’s home, the 49,000 seater Stadium of Light, with comprehensive match day betting service for each of its league and cup games for the entire 2017-18 football season.

Through the new partnership, Coral’s aim is to cement its position in the UK market as one of its biggest sports betting brands. Throughout the season, Sunderland A.F.C.’s website and social media channels will both prominently display Coral branding. Through those media outlets, the bookmaker will advertise various offers and promotions such as ‘money-can’t-buy’ experiences like visits to the club’s training grounds.

Commenting on the partnership, Head of communications for Sunderland AFC, Louise Wanless, said, “We warmly welcome Coral to the club ahead of the commencement of the new season. As a leading UK name in their field they will ensure that our supporters can access a premium in-stadium service for all their match day betting needs and we look forward to working alongside them,” according to the news release.

Public Relations Director for Coral, Simon Clare, said, “We are thrilled at Coral to be establishing such a strong UK partnership with Sunderland AFC and we would like to wish everyone connected to the club, especially all its passionate and dedicated supporters, the very best of luck for the season ahead.”

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Coingaming Group strengthens marketing and sportsbetting teams

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Eleven weeks after appointing former William Hill executive Richard Walsh as its new Managing Director and Bitcoin-led online casino operator Coingaming Group has now hired a quartet of experienced professionals to further strengthen its marketing and sportsbetting teams.

The Estonian firm revealed that past Unibet Group and GameAccount Network executive Olga Kikas has been named as its new Head of Marketing and will be responsible for formulating all of its future company-wide marketing strategies.

In addition, the Tallinn-based operated declared that Ralph Clark, who has more than a decade of industry experience with firms including PartyGaming, Bwin Interactive Entertainment and GVC Holdings, is now set to work as its Head of Business Intelligence and lead efforts to enhance its data resources to improve user experiences and financials.

Coingaming Group also announced that former William Hill employee Dominic Hardcastle has been engaged as the new Head of Sportsbook under its brand and is to oversee the vehicle’s sportsbook product and trading team.

Finally, the operator stated that Joao Caboz, who previously oversaw high-level projects for other operators within Portugal including Betclic-Everest Group, has been appointed as its Head of Sportsbook Marketing and will now be responsible for shaping the marketing direction for the brand and attracting new customers from multiple operational territories.

“I am very pleased to be bringing in a group of individuals with such a strong and varied wealth of knowledge from different areas of the industry and I am excited to see what they can offer in the coming months,” read a statement from Tim Heath, Chief Executive Officer for Coingaming Group. “Our recent rate of growth has been rapid and to keep up with this we have actively looked to employee industry experts. I believe Olga, Ralph, Dominic and Joao can help us build on this success even further.”

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India Sports Betting Legalization Talks Progress

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Shortly after Indian news outlets reported that the country’s Sports Ministry has initiated talks over the potential legalization of sports betting activities beyond horse racing, it has become known that an official from the ministry has discussed the matter with a member of the UK Gambling Commission.

According to previous reports, politicians from the South Asian country were looking at UK’s regulatory framework as the potential exemplary model for India’s future sports betting laws. UK’s sports betting market annually generates more than £5 billion in gross gambling yield, according to UK Gambling Commission figures, which makes it one of the world’s largest such markets.

What is more, it has seen continued growth over the years both online and across betting shops.

With population of more than 1.3 billion people (World Bank: 2016) and the apparent and growing interest in sports betting in India, this type of gambling activity is believed to have the potential to reap great success in the country, if legalized and regulated properly. Here it is important to note that betting on horse racing is currently legal in India and is actually the only betting activity permitted by law.

Local media reported today that Sports Secretary Injeti Srinivas has discussed the industry with UK Gambling Commission Director Nick Tofiluk and that India will seek further cooperation with the UK regulatory body on the future regulation of its own market, if such regulation is decided to be implemented.

The challenges a potential legalization effort could face and UK’s sports betting law were among the topics touched upon by the two officials during their meeting.

Although the regulation of India’s sports betting market is gaining more and more support among both residents and politicians, there are still powerful government members who seem to be less certain about the move’s success and usefulness.

According to local media, the country’s Minister of Youth Affairs and Sports Vijay Goel has long been opposing any legislative effort in that direction and he is not likely to support the current push, as well.

Indian officials have initiated a study that would be particularly focused on the success of the UK sports betting regulatory framework and its applicability to India’s current conditions and demand for that type of offering.

It has also been reported that the country’s Law Commission has already heard from involved parties on potential changes in the current regulatory status quo. The Commission is working on its own report on the matter, the results of which are expected to be announced in the months to come. It will, too, explore the advantages and disadvantages of regulating sports betting in India, particularly given the country’s current socio-economic conditions as well as the applicability of UK’s regulatory model.

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Originally online gambling was designed to give players the chance to win with every spin or belt they place. It was created to be a pleasant way of entertainment – play games and have fun. Additionally to this any entertainment should be safe and easy to use. Customers should enjoy playing either from the desktop of the PC or the mobile.

Responsible gambling has been taken by Sweden as a serious topic of discussion with the casino industry.

“Laws about Gambling Addiction

Sweden has made new amendments to their Social Services Act and Health Care Act in an attempt to provide awareness and to find a solution to gambling addiction. Nowadays gambling addiction has been classified as serious as alcohol and drug addictions. Socialstyrelsen (The Swedish National Board of Health and Welfare) has started a range of measure in supporting those who need it with regards to gambling addiction. Before the liberalization of gambling market Sweden has made recent changes. It is supposed that these amendments will come into force in 2018. The people who need help should visit their local health care facilities for support. Young people will be educated on the risks that gambling addiction provide as they have been educated about alcohol and drugs.”

Christina Högblom from Socialstyrelsen commented that it is a problem in many parts of the country to get help for gambling addiction. She expressed optimism that with the recent amendments

in legislation more people will be able to get the necessary help and assistance.

“Responsible Gambling
Gambling as a problem of addiction cannot be banned completely. In order for entertainment to be safe and fun, it is important to know that adults above the legal age are fully responsible for the actions they do and ensure a safe playing environment.”

“There are some ways for practicing responsible gambling:

1.Organize your budget and be strict with it. If you know the amount of money you have set to spent, you can play and then stop. Usually you would like to play once again your favorite casino game or make one more deposit, but it’s better to stick to your budget and do not regret afterwards.

2.Stay sober. Never play at a land-based or online casino under the influence of alcohol. The decisions made while tipsy might be bad for your budget on the next day.

3.Watch the clock. To give the illusion that time passes slowly, there aren’t clocks in land-based casinos. When you play at online casino you can keep the things under control by watching the clock or set the alarm. It is always easy to get sucked into playing your favorite game.”

Try to keep a firm hand on your spending at an online casino and have fun with your favorite entertainment. Gamble with strict responsibility and if you find that you seem already addicted, ask for professional help as soon as possible.

Microgaming launching new Oink Country Love video slot

Online casino games developer Microgaming has announced the imminent premiere of its latest video slot in the five-reel and 45-payline Oink Country Love, which comes complete with a foot-tapping soundtrack of southern-inspired banjo and violin medleys.

Isle of Man-based Microgaming stated that Oink Country Love sees the “lovable” Willy and Chancho Oink characters attempting to win over the heart of Miss Southern Charm while the new slot offers “rich graphics and an ornately-designed background featuring subtle but impactful animations”.

Due to go live on Microgaming and Quickfire online casino platforms from Wednesday featuring a minimum bet of $0.50, Oink Country Love also sees the Willy and Chancho characters serving as wilds for single and mixed-paying symbols.

““Free spins is where the party really begins and landing three or more golden ticket scatters opens up the doors to the Barnyard Bash feature, which can award up to 80 free spins,” read a statement from Microgaming.

The developer declared that during this feature, the Willy and Chancho characters will appear more frequently to give players “an unforgettable performance and a chance to retrigger an infinite amount of free spins to keep the party going all night”.”

“Oink Country Love is a visually rich slot that introduces two new characters who act as dueling wilds,” read a statement from David Reynolds, Games Publisher for Microgaming. “We expect this game to get players excited with a special feature that can retrigger an unlimited amount of free spins to unlock some big rewards.

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“The well known IGT slot Smash the Pig is now also available online. It has been designed with 5 reels and 20 paylines. You can play, have fun by smashing pigs and claim rewards.

Get ready to be taken on a trip outdoors. Beautiful scenery and rolling hills and then – you will take a hammer to smash all those pigs.”

Symbols with cartoonish style such as regular card icons, hammer, bronze coin, logo and bonus symbols fill the reels. The gameplay of this Smash the Pig slot by IGT is simple and fun.

“While playing and having a good laugh you will be rewarded with this funny and comical slot.

Smash the Pigs Bonus

The Bonus symbol helps you to fulfill the main goal of the slot – smash the pigs and claim rewards. The Scatter symbol will lead you through rewarding piggies.”
Pick a Pig – You will succeed to activate the Pick a Pig bonus by landing 2 or more Piggy Bank Scatter symbols on the reels. Cash prizes will appear on the screen as soon as you take your pick of

the pigs. You may be rewarded from 1 to times your bet or win a cash prize of 1 to 15 times your bet. More than one chance can be offered to pick a pig for more wins.

Smash the Pigs – Big wins are coming with those ceramic piggies and it’s your business to smash them into bits. By landing 3 or more Bonus symbols on the reels the Smashing Pigs bonus feature will be trigged.

“Try to land more Bonus symbols to have more Luck Meter on the right of your screen. After triggering the bonus feature your task is to smash the pigs. Your Luck Meter will drop with every smashed pig. Keep smashing pigs and claiming cash prizes until your Luck Meter has been depleted.

To start playing Smash the Pigs slot, visit today IGT casinos – for example, PlayFrank Casino and Guts Casino.”

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UK bookmaker launches Liverpool FC slot exclusive from Realistic Games

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Just in time for the Premier League football season, independent bookmaker BetVictor, has launched an exclusive new Liverpool FC-themed video slot developed by UK-based award-winning supplier of high-quality, electronic gaming content, Realistic Games.

A three-reel, five pay line slot, LFC Stars features current Liverpool FC players including team captain Jordan Henderson, Roberto Firmino, Adam Lallana and Roberto Firmino. LFC Stars is exclusive to Gibraltar-based BetVictor, a principal partner of the Premier Club. During the game, players have the opportunity to get 10 free spins, along with a chance to hit the jackpot prize worth 250 x their starting stake.

LFC Stars is the most recent game created for BetVictor by Reading-based Realistic Games. Prior to the current release, as part of BetVictor’s Euro 2016 marketing campaign the operator launched The Million Pound Goal and the Liverpool FC Football Slot.

Chief Operating Officer for BetVictor, Paul Louis, said, “Following the success of the Liverpool FC Football Slot and The Million Pound Goal, we’re delighted to once again partner with Realistic Games to offer our players this unique slot featuring one of the world’s most successful football clubs.” Louis added, “Whether you’re a Liverpool fan or not, this highly-engaging game is sure to appeal to a wide audience all over the world. We’re already aware of the high-quality content Realistic Games produces, and it’s been a pleasure to work alongside them again.”

Also commenting on the latest venture, Andy Harris, Chief Executive Officer for Realistic Games said that they were extremely happy with the repeat teaming with BetVictor to create a slot that is entertaining and based on the five-time European Cup winners. He said, “Following a summer of little football action, everyone is eager for the new Premier League campaign to get underway and LFC Stars is the perfect game to kick-start the new season.”

A past winner of the EGR B2B Mobile Supplier of the Year and Game of the Year award nominees for four consecutive years, Realistic has a reputation for producing top-of-the-line games for many leading industry operators. They include BetVictor, bet365, LeoVegas, GVC and Ladbrokes among others.

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Playtech launches iconic Dirty Dancing progressive slot

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Classic dance romance comes to life in new multi-jackpot game with array of incredible features

“LONDON – July 11, 2017 – Playtech has launched a premium branded progressive slot game based on the 1980’s classic film Dirty Dancing loved by millions worldwide.

The hit dance romance was the first film to sell more than one million home videos when it was released in 1987 and celebrates its 30th anniversary this year. The property was licensed to Playtech by Lionsgate (NYSE: LGF.A, LGF.B).”

Playtech’s new slot remains true to the original film and contains a host of memorable scenes, including the film’s climactic lift set to a classic ballroom soundtrack.

The game contains a series of incredible features, including the chance to win big across two jackpot levels, a Johnny and Baby jackpot, as well as the Dirty Dancing Jackpot Game, Whirling Wilds with up to six random wilds in any spin, dancing wilds stacked in free games, and up to 35 free games with expanding wilds.

Retro-style symbols include all the film’s main characters, dancing shoes, vinyl records, a classic 1950s sports car, and jewels that award a large pay out if you manage to get three in a row and enter the Dirty Dancing Jackpot Game.

James Frendo, Casino Director, Playtech said: “Dirty Dancing is such an iconic brand that it was an obvious choice for us to transform into a leading branded slot. The game is sure to be an instant hit with our licensees’ players both old and new.”

Peter Levin, President of Interactive Ventures and Games, Lionsgate, said: “Thirty years after its arrival, the original ‘nobody puts Baby in a corner’ Dirty Dancing remains a deeply memorable classic that helped define a generation of cinema. We’re proud to work with great partners like Playtech to leverage our unique properties to connect with fans around the world.”
Playtech, the world’s leading gaming software, systems and services supplier, has unveiled a series of best-performing, feature-rich Omni-channel slot games so far in 2017, including its stunning Age of the Gods™ suite that is storming up the charts.

Playtech delivers the industry’s leading and largest portfolio of Omni-channel slot games, with more than 600 best-performing titles, including a wealth of tried and tested and highly innovative in-house designed and premium-branded titles, available across all platforms, channels and devices.

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RoboCop powers onto Playtech slots portfolio

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London: July 19th 2017 – Playtech, the world’s leading Omni-channel gaming software, systems and services supplier, in partnership with MGM Interactive Inc. (MGM), a subsidiary of Metro-Goldwyn-Mayer Inc., has launched a thrilling new RoboCop slot game based on the iconic 1980s classic movie that tells the story of bionic policeman ‘Murphy’ who swears to “Serve the public trust, protect the innocent, and uphold the law”.

Brought back to life and rebuilt into the world’s most advanced cybercop after being shot and left for dead by a gang led by ruthless criminal Clarence Boddicker, RoboCop promises to bring Boddicker and his OCP mega corporation boss Dick Jones down in a bid to clean up the city once and for all.

“In this new RoboCop online slot, players help him bring justice back to a crime-ridden, corrupt Detroit with an arsenal of crime-fighting features and free games modes.

Blast out extra wild symbols on any spin and add multipliers of up to five times, crash the 3×3 ED-209 Wild onto the reels for high-powered pay-outs, and break into the OCP boardroom to track down corrupt executives for even more cash prizes. Dead or alive, they’re coming with you.”

“James Frendo, Casino Director at Playtech, said: “Many players will have grown up watching this iconic film which none of us will forget for its, non-stop action sequences and the incredible presence and sounds of RoboCop himself.

“The Playtech content team has worked incredibly hard to deliver a game that stays true to the original film, includes some stunning new features and brings players right to the heart of the action.”

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“Emojis are taking over on online slots this August with the first slot release by Microgaming now live at top online casinos!

You can spin the reels of the new Emoticoins slot, available from the 2nd of August 2017, at sites such as Dunder Casino.

Created by one of the very best casino software providers in the world, Microgaming, you’re guaranteed to have a rip-roaring time filled with fun spins and big wins! ”
Are you ready to let the emojis decide your fate?

“Playing Emoticoins
Millions of people around the world use emojis on a daily basis. Whether we convey how happy, sad, or frustrated we’re feeling, these tiny icons are the perfect way to let those around us know how we’re feeling.

Texts, social media posts, or emails – No matter how you share these emojis, Microgaming has given you one new way to show the world that you’re happy about being a winner!”

The brand new Emoticoins slot is here to turn your frown, smile or unicorn emoji into big wins. Spin the reels of this 30 payline slot and you’ll spot well-known images such as the sunglasses ‘cool’ emoji, the kissing emoji, and many more.

Special features

If you spot the Emoticoins logo on the reels, you could have new wins triggered as it plays the role of the Wild symbol. The Wild will substitute for all other symbols on the reels (except the Scatter) to trigger potentially huge jackpots.

“The LOL symbol is the Scatter and landing 3 or more of these on the reels will reward you with free spins. You’ll start off with 10 free spins and the Wild Stickers feature where random symbols will become Wild and remain stuck to the reels. This symbol will change on the 3rd, 5th, 7th, and 9th free spin.

Play for as little as 30p or as much as £300 per spin via your desktop, mobile, or tablet device and let the fun begin!”
Start playing the new Emoticoins slot today at Dunder Casino.

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Betfair partners with Juventus

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Betfair has entered into a multi-year agreement with Serie A side Juventus, becoming the Italian champions’ official betting and gaming partner.

The deal will provide Betfair with brand exposure around the club’s facilities, including Juventus’ training centre and home ground, the Allianz Stadium.

The online operator will also have access to Juventus playing staff, which includes Gianluigi Buffon and World Cup winner Sami Khedira for its marketing and communications activities.

Exclusive video content and prize giveaways for Juventus supporters will also be developed under the terms of the partnership, giving “fans the opportunity to experience the emotions and matchday atmosphere from an exclusive venue in the Allianz Stadium and get closer to their on-field idols”.

Claudio Di Zanni, Betfair’s Country Director for Italy, said: “We are very proud to announce this partnership with Juventus, which has in its DNA values and characteristics we think are winning in sports as well as in business, such as prestige, leadership and ambition.

“We believe that this partnership can create great opportunities for our customers and for all football fans.”

“Head of Global Partnerships at Juventus, Giorgio Ricci, commented: “This partnership is integral to the global strategy of Juventus by developing strong relationships and agreements with innovative brands such as Betfair that are worldwide leaders in their industry.”

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